SunMatcha®: Renaming of Taiyo´s Matcha products

SunMatcha

Taiyo would like to inform customers about an important change regarding its Matcha products. We are happy to announce that we have renamed two popular products to better align our brand and offerings.
Effective immediately, our EU Matcha 70 will now be known as:
“SunMatcha® Kokyu – Japanese Organic Premium Matcha” and our EU Matcha 100 will be known as:

“SunMatcha® Gishiki – Japanese Organic Ceremonial Matcha”.

DrinkTec Munich 2022 is over and was a great success- thanks to you! 

At DrinkTec Munich 2022 functional ingredient expert Taiyo presented brand new beverage concepts which addressed current consumer trends, such as energy water, sleep water, sports nutrition, and other functional drinks. The company presented a newcomer to its Sunfiber® portfolio, Sunfiber VC – an all-natural, 100% soluble dietary fiber – as well as its new Sunfiber Water, CherryShield water and other functional waters. It also presented different “always perfect instant teas”, specially prepared for being brewed in Nespresso cups. Other highlights at the Taiyo booth included the SunMatcha extract and Moringa extract with weight loss properties. The managing director, Dr. Stefan Siebrecht, also informed the audience about the effects of Theanine and it´s benefits for your beverages. 

Food ingredients Africa 2022: Taiyo´s exhibition season has started!

Taiyo will be exhibiting at this years Food ingredients Africa from 29.05.2022 till 31.05.2022 at booth D33 in Cairo. For Taiyo, this year’s trade exhibition season has started with the Vitafoods Europe 2022, which is currently taking place in Geneva.

Sports nutrition certification for Taiyo health ingredients

Taiyo has received sports nutrition certifications named “Informed Ingredient” by LGC for the products Sunfiber®, SunCran™ Naturelle, Suntheanine®, Teavigo® and Organic Matcha Powder.

Food adulteration – Taiyo´s adulteration-free guarantee

Food adulteration also known as food fraud is a rising issue in the food industry. Whether adulterated, contaminated or inaccurately labelled, deliberately or accidentally, many food products are not what they claim to be, putting the entire industry’s credibility at stake. Food Fraud is particularly prevalent in various products such as coffee, chia, herbs and spices, to name a few.